The Sport Business Consultant Agency

The Sport Business is the sports marketing consultancy inspired and directed by José Guerra, a professional with more than 25 years of experience in the sector and a true globetrotter, with work in Portugal, Spain, the United States, Belgium and the United Kingdom.

A sports events agency

Thanks to this extensive personal experience in the sports events market and the successful development of numerous projects for more than a hundred companies, the agency has full capacity to create, design, coordinate, market, organize, communicate and carry out Public Relations actions related to the events.

In The Sport Business we thus fulfil our objective of offering an integral service, of completing the circle, thanks to an expertise that allows us to offer our own and other events to a brand in the current market.

The agency offers services that range from concierge, to strategic consultancy, to communication, PR, sponsoring, event organisation, design and editorial services, thanks to a team that includes a consultancy board specialised in the areas of event organisation, PR and communication, graphic and web design, social media and publishing.

Our work

Events organization

In the field of events, we have created some from scratch, such as the Ladies Golf Cup or the Ladies Paddle Cup, assuming at the same time their development and management; in other occasions, we have been in charge of their organization and commercialization (Ontier Cup, International Polo Tournament, The Duke of Edinbugh Cup, Spanish Cruise Championship in Sotogrande, Elite Auction…)

Communication and PR

Our team has been designing throughout all these years communication campaigns for brands such as Browning, Mikasa, Bull Padel, Fila, Santa Maria Polo, Sotogrande, The Oitavos or Algarve, among others.

Sponsorship

At The Sport Business we advise you on everything related to the management of your sponsorship packages. We set the guidelines for each sponsorship category, define the ideal brand profiles and audit the results obtained by these in relation to the ROI and your economic results.

Projects developed

WORLD CORPORATE GOLF CHALLENGE

The World Corporate Golf Challenge is the biggest corporate golf tournament in the world and since its inception 27 years ago, over one million golfers have competed across the globe for the chance to represent their company and country at the World Finals.

THE DUKE OF EDINBURGH CUP

TSBCA has the rights for the organization of The Duke of Edinburgh Cup, an international amateur golf tournament in more than 10 countries, created with the aim of earning funds for the International Golf Charity Ltd. The benefits are donated to approved charitable associations focused on assisting at-risk and under priveleged youth. The goal of the Duke of Edinburgh Cup is to assist International Golf Charity Ltd. in expanding its programs by raising additional funds.

Te event was developed in Spain from 2009 to 2013 by The Sport Business. These years we had the support of ¡Hola!, the leading social-life magazine in this country.

INTERNATIONAL POLO TOURNAMENT

One of the four most important political events in the world along with the seasons in the United States (Palm Beach), England (Windsor) and Argentina (Palermo). In The Sport Business we were in charge of organizing the event for five years in terms of sponsorship, hospitality and PR, as well as in the areas of Design and Communication.

TEAM JACK & JONES

TSBCA organised the press presentation and managed the commercial area of the Antonio Banderas Racing team in 2010. The team, that took part in the Moto 2 World Championship, included the riders Kenny Noyes and Joan Olivé and was led by the movie star Antonio Banderas.

CAMPEONATO DE ESPAÑA DE CRUCEROS

An event born in 2000 with the support of the Royal Spanish and Andalusian Sailing Federations, the Andalusia Govern, the City Council of San Roque and the Real Club Marítimo de Sotogrande. We organized the event for three years in a row.

Testimonials

I hired Jose and his company for many International events, all of which were at the top end of the various sectors in which he operates.
Simply put, I have since recommended Jose to all my network. He delivers to the highest standard and also is a lot of fun to work with.
Use Jose's services and you won´t be disappointed.

I met Jose 15 years ago through my association with the World Corporate Golf Challenge. In that time, Jose has developed the tournament into the finest corporate golf event in the world and he has not finished yet. He is a man of vision and it is great pleasure to know and work with him.

I have worked with Jose for a few years during my time in La Manga Club. He is very good profesional, he has a lot of contacts in the industry, and very well organized. Quality and expertise.

I have sponsored several events organized and designed by Jose Guerra in the areas of golf and paddle tennis, and I must say that all have had the expected return, and most have exceeded expectations. Jose has been in the sports marketing industry for many years in various countries, and his experience and vision is fundamental when it comes to designing and developing events, on platforms that effectively mix media related to our products, target audience, product placement/testing and PR. Events such as the World Corporate Golf, the Ladies Golf Cup, the Duke of Edinburgh or the Ladies Paddle Cup, have been pioneers in Spain and have set the trend.

José showed while my working period in OM Sports a huge confidence to develope new projects, although they where bold, and achieved a big success in almost all of them. He is imaginative, has got no red lines, he is proactive, and very hard worker. And he entrusts very much in the young talent. It ´s has been a huge pleasure to work for him. And beyond that nowadays Brabante is also one of the proud partners of may events related to José due to their value, their ROI an image

TSBCA